News

Where Innovation Meets Tradition - Revolutionizing Fundraising Efforts and Empowering LSU Student-Athletes with Enhanced NIL Opportunities

News

Where Innovation Meets Tradition - Revolutionizing Fundraising Efforts and Empowering LSU Student-Athletes with Enhanced NIL Opportunities

Tiger Athletic Foundation is excited to announce a first-of-its-kind agreement to streamline the giving pathway for LSU supporters. TAF Services Corporation (TAFSC), a newly created subsidiary of Tiger Athletic Foundation, has entered into a paid services agreement with Bayou Traditions, the Official Collective of LSU Athletics, to provide fundraising services on behalf of the collective.

This collaboration between TAFSC and Bayou Traditions is being launched after extensive consultation among both organizations, LSU Compliance, donors and key stakeholders, with a goal of promoting customer service, convenience and the opportunity to receive priority points. By joining forces, TAFSC and Bayou Traditions are creating a single platform to manage all dollars given in support of LSU Athletics. LSU supporters can now log in to their TAF/LSU ticket account and will now have the added convenience to make contributions directly to Bayou Traditions, benefiting LSU student-athlete NIL opportunities.

In addition to providing streamlined options for supporting LSU Athletics through one central and convenient location, this innovative agreement will ensure that contributors to Bayou Traditions will be stewarded the same as those who give to TAF philanthropically. These supporters will have the opportunity to receive all corresponding membership benefits and TAF priority points. Contributions to Bayou Traditions do not qualify as charitable donations, nor are they eligible for university naming opportunities.

“This partnership allows Bayou Traditions access to first-class fundraising, events and stewardship services,” said Tiger Athletic Foundation President and CEO, Matt Borman. “LSU student-athletes will benefit greatly from Bayou Traditions’ focus on enhanced NIL opportunities while achieving greater efficiency and fundraising success through resources made available by TAFSC.”

More importantly, this innovative approach to fundraising and stewardship will allow LSU Athletics to continue to provide its programs and student-athletes with the resources needed to win championships.

TO KICK OFF THIS EXCITING NEW VENTURE FOR TAFSC AND BAYOU TRADITIONS, CELEBRATE 100 YEARS OF TIGER STADIUM BY INVESTING IN LSU FOOTBALL STUDENT-ATHLETES TODAY!

To commemorate the 100th anniversary of Tiger Stadium, we are thrilled to launch the Give 100 Campaign!

Starting July 11, 2024, all contributions in support of Bayou Traditions through the Give 100 campaign will receive 4 priority points per $1,000 contributed. These points will count toward your lifetime and philanthropic point totals.

Give 100 is an excellent opportunity to directly impact NIL opportunities for LSU football student-athletes via Bayou Traditions, the Official Collective of LSU Athletics.

Join us in honoring this milestone and paving the way for the next 100 years of excellence. Starting at $100, you have three great options to support. For more information on Celebrating 100 Years of Tiger Stadium, CLICK HERE

To learn more about Bayou Traditions, CLICK HERE. For more information about NIL Opportunities and support at LSU, visit LSUsports.net/NILSU.

ABOUT TAFSC & BAYOU TRADITIONS

TAFSC is a wholly-owned subsidiary of Tiger Athletic Foundation (TAF). TAFSC provides fundraising services to Bayou Traditions, including holistic planning, strategizing and implementing all fundraising campaigns, managing social media and marketing, providing front-line customer support and service, processing gifts, managing stewardship, organizing events, and handling CRM management. Bayou Traditions remains an independently owned and managed business organization, with TAFSC solely involved in performing fundraising services on behalf of the collective.

TAFSC has no role or input in determining how Bayou Traditions spends, earmarks or distributes money to student-athletes. Contributions to Bayou Traditions do not qualify as charitable donations. Contributions received are directly deposited with Bayou Traditions. TAFSC is a service provider to Bayou Traditions and is not compensated based on funds received by Bayou Traditions.

For media inquiries, please contact Kaitlyn Vincek Cox at communications@lsutaf.org